slidedown

Approach

Goodbye Safari, hello Chrome

by Martin Dower Devoted as I am to Safari it’s finally time to say goodbye and move over to the latest shiny toy in the box, Google Chrome. I’m not sure how I am feeling at the moment as I do love Safari for it’s integration into OSX but it’s just losing too much ground [...]

We are updating our privacy policy. This is important.

Respecting visitor privacy is core to what Connected are about and in a rapidly changing field we’re adapting our own internal policies to make privacy more robust, clearer and in-line with the industry. You might have seen Google and others currently reviewing their privacy policies at the moment. We are no different. Key headlines We [...]

Countdown to new EU regulations

On the 25th of May this year, new EU regulations come into force regarding the use of cookies. It is, potentially, one of the biggest changes to affect how web-sites operate in over a decade. Since the last privacy ruling in 2003 the key change is: OLD : You must provide the option for users [...]

Landing Pages : Long vs short

There seems to be a perennial debate on the pros and cons of long versus short pages, usually between experts. The short answer (no pun intended) is that you must be testing the landing pages empirically as different markets, visitors and sites are going to have different results. Key considerations when thinking about long vs [...]

Skinny is better, sadly

It’s not just the modelling world that seems to prefer skinny things, so does the average the Internet visitor. Page load speed matters, and it is time to get serious about it. According to Strangeloop Networks reducing load time increases performance and therefore slower page load hurts conversion rate: 57% of visitors will abandon a [...]

End of Microsoft and the death of Google

Roger McNamee is a pretty interesting character in the digital world and a rare sight in a world filled with 18-year kids on caffeine. Over the years he seems to have got pretty wise to emerging trends and has advised a great many companies successfully.  Now in his mid-fifties you might have thought he would [...]

Google Plus Tips

I have shamefully re-posted this from Robert Scoble, of blogging and Building43 fame. It’s a pretty useful quick guide to getting started in Google Plus as there are no really useful guides out there yet and whilst it shares a lot of similarity to the look of Facebook that can be distracting and misleading as [...]

Facebook vs Google Plus vs Twitter

I’m new to Google Plus but I’ve already spent a fair amount of time updating my Google Profile, creating circles and adding people. It’s an interesting time for me. I have a healthy dislike of Facebook and therefore very rarely use directly. Flipboard allows me to “magazine” the content in a convenient and disposable form, [...]

Browser support changes

From January 1st 2012 Connected will no longer support or test browser compatibility on the following supported browsers; Internet Explorer 7, Firefox 3.5 and Safari 3. Ongoing efforts by the major browser providers has seen the population of those old browsers decline sharply in the last year. These older browsers greatly restrict functionality, specifically HTML5, [...]

Avoiding brief creep

Have you ever had an unreasonable client? Most companies have, and will reel off numerous examples! Many people mistakenly believe that contracts are only useful in the event of a dispute, but this is not true. A good contract can save you time, money, stress, and even improve your sales opportunities and your brand image. Oftentimes, [...]