Recently we introduced hot desking in our office, I traded my desk, my phone, my calculator and my coaster for an entire office worth of hot desking – I’m sat in an armchair as I write this.
One of the benefits this brings is the ability to share problems and ideas with those you wouldn’t usually. [...]
Philosophy
Talk to the Bear
The beauty of an empty inbox
Over the last few years here at Connected we’ve gone through a change in process and attitude to all things digital. What was once stored on one’s own machine is now stored up in the cloud and pretty much nothing is hidden from one another.
Part of this move to cloud based computing has included forming [...]
What is a HIPPO?
HiPPO stands for Highest-Paid Person’s Opinion.
If you’re from the HIPPO school of design, then questions about
layout
colours
images
copy
can all be answered by the gut feeling and instinct of the HiPPO. The clue is in the title: you are making business decisions based on opinion.
With a brand new, start-from-scratch site then you have to use a mixture of [...]
My first year @ Connected
Smart people, thinking-caps on, and the best tools. But, as they say, “Don’t watch the tool, watch the hand that wields it.”
Not happy? Got a problem? Want to complain?
We really do try our best to help clients and their customers but, being human, we sometimes fall short of expectations. This is part of being human and we’re keen to hear about your experiences (good as well as bad) so encourage you to contact our CEO, Martin Dower via email martind@connected-uk.com.
Looking to the future
Our future
Never wishing to stand-still and knowing that VITES™ currently offers a 2 or 3 year lead in thinking and technology, Connected are striving for even more greatness. In 2009, Connected openly published the 2 year development plan for VITES™ showing a strong commitment to ongoing R&D with a £250k budget and further resources in the form of management, quality control and deployment/release tools.
Welcome to Connected
What do we do?
Since 1997 Connected have championed the clear commercial benefit of balancing the needs of function and form in the online world. The key driver is to improve the commercial success of a client’s web strategy and help create lean and profitable web strategies that are reliable, sustainable and market-leading. This is an uncommon approach in a world of “me too” agencies and plagiarism-driven organisations. The end result shows dramatically improved online commercial success and real leadership in our clients markets.

