A statistical quandary
This post takes me back to my favourite subject of statistics We’ve all heard the “lies, damn lies and statistics” quote and still, all too frequently, statistics have been made “to fit” a required outcome Most people know that this is wrong but still blindly accept the results, probably from a lack of their own [...]
Information is not knowledge, or power
The oft misused phrase that “information is power” generates some pretty big headaches for organisations. Just by gathering information on, for example, web-site activity suddenly turns ageing IT and obsolete marketing departments into “great houses of power”. Funny, eh? One of the great dilemmas facing organisations embracing the web today is not information poverty, as [...]
Location, location, location
Following on from Sam’s excellent post recently I thought I’d take a look at where location based services might go in the next few years. Before I start I should add that there are a plethora of really good location-based services out there including FourSquare, Gowalla and Twitter but these are really just the tip [...]
Client-side analytics. Problem No: 222
It appears that the old chestnut of “privacy” and “data protection” might put a bloody great hole in the “Client-side analytics” ship. Specifically our old friend Google Analytics has been declared illegal in Germany. “So what”, I here you cry, “we’re not in Germany”. But we are, sort of, in the Federated European States of [...]
Passport Server
Passport is the central repository that VITES uses to store and recall information on the visitor bases. Storing every interaction with every visitor requires a flexible, scalable and powerful database solution. Connected are a committed LAMP development environment so all Passport data is held in a series of SQL databases providing an open and simple-to-implement recording and reporting environment…
