Avoid re-inventing the wheel
If you are thinking of re-designing your web-site then here are a couple of useful tips that could save you a load of development cost, reduce the hassle and speed up delivery. Just because you’re re-creating or re-building your site that is no reason to build the whole thing from scratch. Most of your visitors [...]
Objects & processes. Liberating design.
First off, I’d like to start by saying that we are not a design company but have individuals who have undoubted talent in designing stuff. Me, I have not a creative design bone in my body! What prompted this post was a recent encounter with a client’s design company who were “re-designing” some element of [...]
The power of iterative design
I recently began my seventh year at Connected. In that time I’ve worked on more projects I can remember, many of them redesigns of existing websites. I love building a new site from scratch, it allows me to create a structure that makes sense to us and also gives me the chance to flex my [...]
Content reductionism in the web world
Less really is more Attention span online is really short Keep it simple stupid One fact beats a thousand opinions Useful Information The percentage split of time spent reading/browsing versus doing stuff is dropping as consumers are now comfortable buying, organising and completing transactions online. This means the traditional drive to generate marketing-led content has [...]
