October Social Media Round-up

This month we discussed everything from Ad Blocking and embracing emptiness in WordPress design to optimising performance through landing pages and the Festival of Marketing.


We also reached an impressive support milestone:

Today’s support milestone: 2,500 tickets solved so far in 2015 #Impressive #Peerless #WordPress #Support http://buff.ly/1ZjYck9


With the rise of Ad Blocking Aps and the move by City AM to become the first UK newspaper to ban Ad Blocker users from it’s website, we’ve dug a little deeper in to this trend and what it means for the future of the web:


Ad Blocking and the Future of the Web — Medium http://buff.ly/1PjCFRS

Ad-blocking apps shoot to top of Apple download charts » http://buff.ly/1KzfKOd

Daily financial freesheet City AM has become the first UK newspaper to ban readers who use ad blockers from its website. http://www.theguardian.com/media/2015/oct/20/city-am-ban-ad-blocker-users

Adblockers: the only way out of the ad industry’s short-sighted greed http://buff.ly/1JBWyys

Ad blocking: IAB admits “we messed up … lost sight of our social and ethical responsibility” http://buff.ly/1ZZufWE

Mobile ad blocking & the challenge for publishers: The experts’ view http://buff.ly/1VD8LiH


Here are some news items that caught our attention in October:

Facebook overtakes Google as top news traffic source http://buff.ly/1Vq0ONX

Twitter expands Buy button to simplify mobile purchasing process » ClickZ UK http://buff.ly/1LlPlu1

Mobile accounts for one-third of global web traffic http://buff.ly/1OWWEYG



Mobile advertising to overtake newspaper ads in 2016 http://buff.ly/1MurQyF



The one thing most website owners have in common is the desire to improve conversion rates – to sell more products, generate more enquiries, get more newsletter sign ups etc etc. Here are some articles we discussed in October 15 that could help you improve your conversion rates:

High Converting Websites and Pages—What Do They Have In Common? @erikbernskiold @WCNorrkoping @WordCamp #wcnkpg http://wordpress.tv/2015/10/09/erik-bernskiold-high-converting-websites-pages-commons/

Optimising performance through landing pages // by Connected http://buff.ly/1Nmag0g


And in WordPress news this month:

WordPress 4.4 Beta 1 released http://discuss.wpuk.org/2015/10/23/wordpress-4-4-beta-1-released/

If you haven’t already, then it’s time to upgrade to Askimet 3.1.5 on WordPress (kinda urgent, really) http://buff.ly/1PSjja3


Connected were proud sponsors of WordCamp NYC:

WordCamp NYC ‏@WordCampNYC 14h14 hours ago
Thanking our Broadway Sponsors @ithemes @thetorquemag @Amimoto_Ami @tadpolecc @connected_uk @yoast @yikesinc… https://nyc.wordcamp.org/2015/2015/10/29/thank-you-to-all-of-our-broadway-sponsors/


The Festival of Marketing event is taking place in London in November; here are some of the highlights:

Ashley Friedlein’s top 10 unmissable talks at the Festival of Marketing http://buff.ly/1Ohys4f


Here are some of the articles we originated in October:

Want to know how we build WordPress digital services? // Connected, the WordPress Agency http://buff.ly/1VHSBVs

HTTP/2 is coming – does anyone care yet? // by Connected http://buff.ly/1L1MPDy

The acceptable face of Internet advertising // by Connected http://buff.ly/1VA9VpQ

Why don’t we write about WordPress features // by Connected http://buff.ly/1WBfV4f


Join in the conversation – follow Connected on Twitter – https://twitter.com/connected_uk