All posts in Our Thinking

Ever visited a company website and discovered nothing but sizzle? Pages of corporate speak and static marketing-speak tell you... [more]

It’s only a few years ago that businesses signed-up to multi-year contracts and invested 10s of thousands of pounds... [more]

It’s okay to feel nostalgic, to hark back to the good old days when cameras required film (in packs... [more]

We’ve been largely a virtualised business since we founded in 1996 – in fact, when we started we had... [more]

David Heinemeier Hansson & Jason Fried – Founders of 37Signals Back in 2010, we asked ourselves a very important... [more]

We now officially take PayPal. No, we’re not moving into selling second-hand tat or magazine subscriptions. We feel it’s... [more]

I love sharing with my friends how we work. Most still work in an office environment, 9 to 5... [more]

I like the High Street, a lot, but no-one has failed to see the change in the High St... [more]

For those living in an agile world, these phrases will be familiar. If not, then it sounds like mumbo... [more]

Sales people are no longer the hunter/killers they once used to be. Trust me, I know – I started... [more]

I used to think that being busy was a good thing, something to aspire to, an achievement. It’s not,... [more]

We were rather taken by NotFound.org‘s campaign to hijack 404 web pages to do some good, it’s a nice... [more]

In my 20 years in business, I’ve met a lot of entrepreneurs. They tend to fall into one of... [more]

The online world of trust is changing shape, the concept that folks trust other folks more than brands is... [more]

We’ve been committed to delivering all our digital services under an Agile Framework since 2011 – it’s proven to... [more]

A question frequently asked and one of the most difficult to answer to the satisfaction of the asker. But... [more]

We’ve covered the hybrid model and gameplan and also the strategy. This article is about operational delivery, and specifically... [more]