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23
Aug

A New Era of Audio Content Marketing

Categories: News, Our Thinking,
Tags: alexa, audio content marketing, voice apps,
For a long time, the content part of content marketing has been synonymous with the written word. Blogs, sales... [more]
12
Aug

Why Data Privacy Matters

Categories: News, Our Thinking,
Tags: data privacy, facebook, Future, google, social,
With such recent events such as the Cambridge Analytica scandal and the Canva hack, data privacy has become an... [more]
30
Jul

Social Media Platforms to Watch in 2019

Categories: Future, News,
Tags: apps, Marketing, mobile, social, social media, Technology,
Social media is changing. Discussions are being had around whether posts should be pre-reviewed by experts before they’re published.... [more]
26
Jul

Should You invest in Pay-Per-Click advertising (PPC)?

Categories: News, Our Thinking,
Tags: Marketing, paid advertising, ppc, SEO, social,
When doing anything online, it’s all too easy to get dragged in by the loud voices that claim they... [more]
18
Jul

How to Waste Less Time

Categories: Culture, News, Our Thinking,
Tags: culture, habits, productivity, remote working, Technology,
Some people are just born with a prolific work ethic and a deep capacity to get things done. But... [more]
16
Jul

We don’t want (or need) your data

Categories: Culture, News, Our Thinking,
We need clients, we need enquiries about new opportunities. We don’t need piles of pointless data, we don’t operate... [more]
10
Jul

Committed to a maximum 25-hour working week

Categories: Culture, Future, News, Our Thinking,
Folks often ask us why our working window is from 10 am to 4 pm and, I guess, we... [more]
10
Jul

The return of the “slacker”

Categories: Brave New World, Future, News,
Life sure seems hard. A full-on race to craft the perfect Insta existence, every hour spent chasing engagement (whatever... [more]
01
Jul

To pay or not to pay for your news?

Categories: News,
Tags: content, mobile, News, social, social media, Technology,
The news is broken. More people are feeling alienated from the journalism they see. Less people are finding coverage... [more]
17
Jun

Does male or female marketing matter in a gender fluid age?

Categories: Future, News,
Tags: culture, female, Future, gender, male, Marketing, social media,
In 2019, the idea that there are only two genders is archaic and obsolete. Gender is a spectrum of... [more]
12
Jun

The Forgotten Art of Non-Doing

Categories: Brave New World, News,
Tags: engagement, Future, Marketing, productivity, Technology, wu wei,
The concept of wú wéi, often translated as “non-doing”, is one of the more recent and trickier to grasp ideas that’s... [more]
02
Jun

Creating content in a mobile-first world

Categories: News, Our Thinking,
Tags: content marketing, Future, gen z, Marketing, millenials, mobile first, Smartphone, social media,
The layout of your website is responsive. There are no intrusive pop-ups on tablet or mobile. You’ve compressed your... [more]
27
May

Why more information is not always better

Categories: Brave New World, News,
Tags: facebook, Future, Information overload, Marketing, social, social media, Technology,
Managing information used to be a problem reserved for newspapers and librarians. But with the dawn of the information... [more]
23
May

Understanding a post-capitalist world

Categories: Brave New World, Culture, Future, News, Our Thinking,
It is widely accepted that the traditional neoliberal capitalist model is dying. It doesn’t have long to live. It’s... [more]
22
May

The democratisation of computing power

Categories: Brave New World, Future, News,
Computing, and software, increasing drives everything we do – it controls the cars we drive, the money we spend,... [more]
21
May

How to go from casual to career freelancer

Categories: Brave New World, News,
Tags: culture, digital nomadry, freelance, freelancing, Future, Future of Work, remote work,
More and more people are basing themselves in co-working spaces and sending emails whilst mooching at Starbucks. So many,... [more]
18
May

Taking your security seriously in 2019

Categories: News, Our Thinking,
2018 will go down as the year that data-leakage became a mainstream issue. Cambridge Analytica led the way with... [more]
18
May

Is a shorter working week the answer?

Categories: Brave New World, Culture, Future, News, Our Thinking,
Nearly a century ago John Maynard Keynes, the famous economist, predicted a 15-hour working week by the turn of... [more]
08
May

How to Predict the Future

Categories: Brave New World, Culture, Future, News, Our Thinking,
The best way to predict the future is to ensure you’re part of crafting it, or so the saying... [more]
30
Apr

Work is A Religion and The Office is Your Church

Categories: Brave New World, News,
Tags: culture, Future, Future of Work, religion, remote working, Technology, work, workism,
Fewer and fewer people are identifying as following a religion than ever before. It would be easy to think... [more]

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