1 MIN READ: The psychology of consumers. What people say, and what they do, is often wildly different. Making sense of the meaning, amongst the confusion of sentiment, is an art. For example: The freedom of choice. But, present too much choice (think Indian restaurant menu) and we are overwhelmed and go with the safe […]
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Or, “Why we use Zendesk”, as not all helpdesk applications are created equal. Zendesk is the hub of our Peerless WordPress support service, every single technical support issue, internal or external, is pushed through it. And, in 2016, that was 4,500 support tickets with 10,000 interactions. And we hit 99.6% client satisfaction. We’re mightily impressed […]
The rise of “big data” holds noble promises in terms of analysing behaviour, healthcare, trends and helping society as a whole. And it has a dark side. Around 75% of “data” on the open web is unstructured, dark if you will. With little in the way of commercially available tools to unlock it’s power, organisations […]
Peerless WordPress Support. 100% Client Satisfaction, 14hr Response, and 205 WordPress Tickets. April, although a little on the quiet side, runs as smooth as it is possible. The combination of a shorter working month, and public holidays saw support activity dip by about 15% in April compared to the previous month – this was our […]
21st Century Productivity. We think the end is nigh for the 9 to 5 office day. Is working 35 hours a week the most efficient way to productively spend our working life? In the UK, the 9-5 working day is ingrained so deeply that to even suggest it might be wrong is often viewed as […]
Being an agency. In the digital world, “ok” really is the bottom the pile. So, why is it that so many digital projects produce worse than “ok”. If you’re overseeing the building of digital services (web-stuff, if you like), then you rarely set out with the aim of building “average” stuff. Everyone knows that building […]
Content Strategy. Content is king, so they say. But with so much digital noise out there, how do you avoid creating just more digital landfill junk. Quality trumps quantity. Yet, many a content strategy seems to be based around “let’s churn out X posts a week, regardless”. No wonder much of today’s digital content is […]
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Mobile-first. When the iPad first appeared in April 2010, it seemed that everyone ridiculed the idea that folks would “pay $500 for an iTunes shopping window with restrictive functions”. The iPad defined the tablet market, finished off the hateful Adobe Flash platform, drove dual screen consumption, brought computing to new generations (older and younger), encroached […]
Peerless WordPress Support. 100% Client Satisfaction, 10.5hr Response, and 233 WordPress Tickets Solved. March goes strictly by the numbers. And, thanks to our lovely clients, our seventh consecutive month of 100% client satisfaction. We really do love you all! Security has been the big thing the so far this year. In fact, privacy, security, cyber […]
Short shorts. Are we secretively afraid of creative types? At school, teachers often label creative students as disruptive. The lack of conformance is seen as a weakness that needs “addressing”. However, in the 21st century, one of the most prized traits in business is thinking outside of the box … being disruptive. Productionised education has […]
The future. The backlash against the “Gig Economy” is now in full swing. Or is it just fear of change? In a couple of key areas, Phil’s 2017 Budget was aimed directly as the fastest growing working sector in the UK, small self-employed businesses, he even made mention of the “gig economy”. What’s all the […]
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By Martin Dower. WordPress might be the biggest digital platform in the world, but basing your digital services on it is not without issues and risks. I was tempted to title this article “Is WordPress Doomed?” – but it isn’t, and I don’t like clickbait. Besides, there have been folks predicting the downfall of WordPress […]
Peerless WordPress Support. 207 WordPress Tickets Solved, 12hr Response, and 100% client satisfaction. February continues pretty much as January left off. A great response time and perfect client satisfaction. We’re continually refining our support process and one of the key areas is better management of duplicated tickets. We’ve changed how we close tickets off, allowing […]
Being digital-first. It’s hardly believeable that just 20 years ago the Internet was only for the geeks, and engineers. It’s now entirely ubiquitous, reaching into every nook and cranny of life. However, not every organisation is “skilled-up” and able to leverage the massive competitive advantage that digital skills offer. An estimated one-third of organisations lack […]
The future (probably). The end of walled-off departments, skill silos … and the word digital. For too long, the responsibility in organisations for all-things-digital has been under the control of the digital marketing department, or IT (yuk!). That needs to change as digital become central to how organisations deliver services. Digital is no longer new, […]
Working smart. “The busy man is never wise and the wise man is never busy.” – Lin Yutang. Except, being “busy” seems to be a badge of honour, something to be proud of, a validation of how successful you are. Why is that? Many of us strive to lead busy lives, traditional business thinking drives […]
Peerless WordPress Support. 299 WordPress Tickets Solved, 14hr Response, and 100% client satisfaction. A strong start to the new year with nearly 300 tickets solved and a 100% ticket satisfaction rating. Support was a good deal quieter than this time last year, when we we’re yawing under the strain of a sustained DDOS attack. January […]
Being creative. It’s a disruptive and uncomfortable world we live in, never more so than at the start of 2017. 2016 saw a number of key shifts in public thinking, the overrunning of democracy and a step away from rational thinking. This is manifesting itself as insular and fearful voting around the globe. But rather […]
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2016 in view. 57 articles, 21k readers and 212 shares. 2016 was all about aiming for quality over quantity. Since our first post, 8 years ago, to date we’ve written over 750 articles, over 400k words and seen over a quarter of a million readers. Ok, not quite Huffington Post numbers (200m page views per […]
Peerless WordPress Support. We started publishing our support performance in 2012. Well, how time flies, 2017 has just begun to it’s a great opportunity to review our support performance for 2016. We support a mixture of mid-sized clients running WordPress – we were the first national WordPress Agency to exclusively support WordPress via a dedicated […]
